
Dentist-backed, high-performing, advanced oral care. Scientifically proven and designed to deliver instant, long-lasting results.
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Rated 4.9 out of 5 based on 1000+ reviews
The award-winning whitener that started it all
Fact: Dentists worldwide choose peroxide-based whitening formulas to achieve safe and effective teeth whitening results.
Our Advanced Teeth Whitening Kit contains a proprietary, dental-grade formula and is designed to deliver instant results.

Bonus: Comes with enough gel for 30 treatments!
Start smiling with confidence!
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Overall health starts with your mouth.
Say goodbye to charging docks and bulky adaptors - the all-new Sonic Toothbrush 2.0 will give you whiter teeth, fresher breath and a healthier, happier mouth.
- Sleek, portable design with no charging dock needed
- Dentist-approved sonic technology for a deep clean
- Long-lasting battery built for life on the go
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Frequently asked questions
About Advanced Whitening
Advanced Whitening is an Australian-owned brand offering dentist-approved teeth whitening products that are designed to deliver real, visible results from home.
Yes, the products are formulated with ingredients that help reduce sensitivity. The kits include desensitising agents and enamel-safe ingredients.
Most adults can use them, but they’re not recommended for children under 16 or people who are pregnant or breastfeeding without medical advice.
Yes. All Advanced Whitening products are 100% vegan and cruelty-free. No animal testing is involved at any stage.
How it works
Advanced Whitening uses carbamide peroxide or hydrogen peroxide as the whitening agent, depending on the product. These are commonly used by dentists for safe and effective whitening.
It will whiten natural teeth. It may help remove surface stains from dental work (like crowns or veneers) but won’t change their actual shade.
You might see a difference after a single session. For most people, full results appear after 5 days of consistent use. For others, it can take up to 4 weeks, so it's important to hang in there and to keep in mind that each whitening session removes years of stains. Once those stains are gone, it is incredibly easy to maintain.
Safety and ingredients
Key ingredients include:
- Carbamide peroxide or hydrogen peroxide (active whitening agent)
- Potassium nitrate or potassium citrate (for sensitivity)
- Aloe vera and chamomile (to soothe gums)
- Menthol or peppermint oil (for freshness)
Yes. All ingredients are approved for use in cosmetic-grade whitening and undergo third-party testing to confirm their safety and effectiveness.
Not when used as directed. The formulas are balanced to protect enamel and include soothing and strengthening ingredients to help counteract any dryness or irritation.
Yes. The products are reviewed and supported by Australian dentists and based on professional-grade whitening science.