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Give bad breath and stains the brush off with our all-natural, all-powerful Charcoal Toothpaste! Combating surface discolouration, banishing odour-causing bacteria and reducing plaque, the fluoride-free, no-nasties formula delivers 24-hour freshness. Use AM and PM for a healthier, happier mouth – and more kisses guaranteed.
Dentist formulated
Cruelty-free, vegan formula
Safe on enamel
Fluoride free
Fresh minty taste
Lifts surface stains & whitens teeth
Banishes bacteria that causes bad breath
Removes plaque & helps prevent cavities
Gentle on sensitive teeth & gums
Nasties and parabens free
Ideal for daily use – morning & night
Activated charcoal
Highly porous and absorbent, activated charcoal works its black magic to remove impurities, odours and signs of that coffee habit.
Organic coconut oil
Helping to kill harmful bacteria, coconut oil reduces plaque, helps prevent cavities and promotes healthy gums.
Tea tree oil
With anti bacterial, antifungal and antiviral properties, tea tree oil helps protect the gums against inflammation and disease.
Sodium Bicarbonate
This teeth-whitening ingredient and pantry staple removes stains, fast, and also helps eradicate bad breath
Peppermint oil
Peppermint oil is not only antibacterial and antiviral, it’s responsible for our toothpaste’s delicious, minty-fresh flavour.
Full ingredients list:
Activated Charcoal, Purified Water (Distilled Water), Bentonite Clay, Organic Coconut Oil, Diatomite (Diatonaceous Earth), Citric Acid, Peppermint Essential Oil, Aloe Vera, Wintergreen Essential Oil, Spearmint Essential Oil, Xanthan Gum, Tea Tree Essential Oil, Ginseng, Baking Soda (Sodium Bicarbonate), Xylitol
Gentle yet effective, our Charcoal Toothpaste is your daily weapon against bad breath, stains and plaque. Polishing teeth and deeply detoxifying and deodorising the mouth, it’s the natural, great-tasting way to achieve your smile goals.
Keep missing out on a good night kiss? Advanced Whitening’s Charcoal Toothpaste is packed with antibacterial and odour-fighting ingredients to ensure your breath is always minty fresh. The rest, we’re afraid, is up to you.
Squeeze Charcoal Toothpaste onto a wet toothbrush.
We’re pretty sure you know what to do here…
Rinse your mouth out with water, then go show the world that gorgeous grin.
Some whitening toothpastes contain harsh ingredients that can damage tooth enamel and cause sensitivity. We wouldn’t do that to you! Our natural, dentist-approved formula is formulated with ultra-fine activated charcoal and other mouth-friendly ingredients that are safe enough for daily use.
Kickstart whitening with our Advanced Kit
For stubborn, long-term stains, we recommend kickstarting the whitening process with our Premium Wireless Teeth Whitening Kit. Use for a minimum of 5 days, then keep your pearly whites dazzling with a top-up treatment each fortnight.
Upgrade your toothbrush
A regular toothbrush is fine, but the AW Sonic Electric Toothbrush will deliver next-level results! With modes for regular and intensive cleaning, it'll dislodge stubborn stains while protecting your gums.
Be consistent
To stop new stains in their tracks, use our Charcoal Toothpaste twice daily in the place of your regular toothpaste.
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I have been looking for an every day toothpaste for quite some time and tried so many brands. This toothpaste is the best thing out there! The taste is refreshing and I love that it is made with natural ingredients. Well done AW
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Rated 5 out of 5
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All the products I bought are AMAZING! I will definitely be buying more and recommending them to everyone I know :) the toothbrush works amazingly, well it's actually the best thing I've ever bought and the toothpaste and whitening system are just the best :)
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Rated 5 out of 5
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Rated 5 out of 5
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Rated 5 out of 5
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Taste good, gentle and keep my teeth white
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Rated 4 out of 5
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Rated 5 out of 5
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Rated 5 out of 5
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This charcoal toothpaste tastes so much better than other charcoal toothpastes and also makes my teeth feel really clean, fresh and sparkly!
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Rated 4 out of 5
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Rated 4 out of 5
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Rated 2 out of 5
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I’m so impressed with this toothpaste! It tastes great and I can see my teeth becoming whiter over time
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Rated 5 out of 5
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Rated 5 out of 5
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